2026 State of Mobile is Live!

In the third quarter of 2025, the top apparel applications on the Android platform in Germany showcased varied performance trends, as reported by Sensor Tower.
SHEIN-Shopping Online maintained a consistent level of popularity, with weekly downloads starting at approximately 58K and settling around 50K by the end of the quarter. Active users saw a slight decline, beginning at about 4.2M and closing the quarter at around 3.9M.
Takko Friends experienced an impressive increase in weekly downloads, starting at 21K and peaking at 50K in the last week of September. Active user numbers also grew significantly, from roughly 399K to 670K over the quarter.
Zalando – online fashion store showed steady weekly download numbers, beginning at 12.6K and reaching 15.2K by the end of September. Active users hovered around the 2M mark, with a slight increase towards the end of the period.
Modepark Röther saw fluctuating download figures, peaking at 19.7K in late August before stabilizing around 11.6K. The active user base remained stable, averaging around 67K throughout the quarter.
NEW YORKER - Fashion & Style had a varied download pattern, with numbers starting at 7.7K and ending at 8.1K. Active users showed a notable increase, rising from approximately 91K to 112K by the end of September.
For more in-depth insights and data analysis, visit Sensor Tower's website.