2026 State of Mobile is Live!

In the third quarter of 2025, the performance of top insurance applications on the Android platform in Mexico showcased some interesting trends, as revealed by Sensor Tower data.
Soy Cliente GNP saw a fluctuating pattern in weekly downloads, starting at about 5.1K and peaking mid-quarter at 5.6K. Active users began at 36.3K, dipped to around 28.5K in late August, but rebounded to 34.7K by the end of September.
WOOW - Seguros y Servicios maintained a steady download rate, beginning with 3.7K and closing the quarter with a slight increase to 3.9K. However, active user data was not available.
BBVA SOS - Asistencia de Auto downloads started at 3.4K, saw a dip in late July to 2.7K, but recovered to 3.7K by the quarter’s end. Active users increased steadily from 9.9K to 11.1K, indicating growing engagement.
Mi Monte showed an upward trend in downloads, closing at 5.7K from a start of 2.9K. Active users also expanded significantly from 59.3K to 67.5K, reflecting a positive user retention strategy.
Lastly, Rastreator : Seguros Auto&Moto downloads remained relatively stable, beginning at 2.3K and ending at 2.2K. Active users hovered around 43K throughout the quarter.
For more detailed insights, visit Sensor Tower's platform to explore the data further.