State of AI Apps Report 2025 is Live!
In the third quarter of 2025, the performance of the top five news applications in Kenya showcased notable trends in downloads, revenue, and active users on a unified platform. Data from Sensor Tower provides valuable insights into these metrics.
X from X Corp. saw a fluctuation in weekly revenue, peaking in mid-July at approximately $3.4K. Downloads hit a high of 28.3K in the same period. Active users remained robust, with a peak of nearly 3.4M in early July.
The Economist - News, Podcasts experienced a steady revenue trend, peaking at $824 in early July. Downloads saw an increase to 111 in early September, while active users reached a peak of 349 during the same period.
Bloomberg: Business News Daily displayed a consistent revenue stream, with a peak of $546 in late September. Downloads fluctuated slightly, reaching 193 in late August. Active users remained stable, with a slight increase to 1.3K in late September.
The Standard Digital e-Paper saw moderate revenue growth, peaking at $338 in late July. Downloads varied throughout the quarter, reaching 257 at the start of July.
NYTimes: US and Global News experienced fluctuations in revenue, peaking at $306 in late July. Downloads showed a slight increase, reaching 84 at the end of June. Active users remained consistent, peaking at 303 at the start of the quarter.
These trends offer a glimpse into the dynamic news app market in Kenya, with more detailed insights available from Sensor Tower.