Top Personal Finance Apps in Mexico, Q3 2025

In the third quarter of 2025, the personal finance app market in Mexico showed interesting trends across the top five applications, as tracked by Sensor Tower. Here's a closer look at their performance in terms of downloads, revenue, and active users.

Plata listo: préstamos rápidos from Wild Craft Empire saw a significant rise in weekly downloads, starting from 372 at the beginning of July and reaching as high as 7K by the start of September. This marked a notable increase in user interest over the quarter.

tekae maintained a steady download rate, with figures ranging from 881 to 2.4K. Active users fluctuated, peaking at 47.2K towards the end of August before settling around 43.7K by the end of September.

Money Tracker-Expense & Budget generated a consistent weekly revenue, averaging around $700. Downloads saw a gradual rise, peaking at 2K in late August. Active users increased from 13.9K to 15.1K over the quarter.

Money manager & expenses experienced a solid revenue stream, with weekly figures reaching up to $1.2K in early September. Downloads showed an upward trend, culminating at 2.3K by the end of the quarter. Active users also rose, ending at 37.7K.

Splitwise consistently generated revenue, with weekly amounts around $3.9K. Downloads peaked at 3.3K in early September, while active users increased from 30.7K to 39.6K by quarter's end.

These insights reveal diverse user engagement and monetization strategies across the personal finance app landscape in Mexico. For more detailed analytics and insights, visit Sensor Tower.