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STORE INTELLIGENCE · RANDY NELSON · NOVEMBER 2017

Nintendo's Animal Crossing: Pocket Camp Is Already a Top 10 Grossing Game in Japan

Hourly App Store rankings from Sensor Tower App Intelligence reveal that Nintendo's latest mobile game is an almost instant hit.

Animal Crossing Pocket Camp Artwork

Despite being launched a day ahead of its widely publicized November 22 release date, it would appear that players around the globe were more than ready to download — and start spending money in — Nintendo's latest mobile game, Animal Crossing: Pocket Camp. Soft launched in Australia last month, the game has become the No. 1 downloaded iPhone app on the U.S. App Store in just seven hours and has rocketed into the top 10 highest grossing iPhone apps on Japan's App Store in the same amount of time.

Animal Crossing: Pocket Camp is currently the most downloaded iOS app in eight countries, including the United States, Japan, Canada, France, Germany, Spain, Austria, and Luxembourg. It's in the top 10 most downloaded apps in an additional five countries, which include Great Britain, Ireland, Switzerland, Italy, and Singapore.

The chart below shows the game's rapid climb to No. 1 on iPhone and No. 2 on iPad on the U.S. App Store.

Hour category ranking chart for Animal Crossing: Pocket Camp Downloads in the U.S.

Japan's notoriously diehard mobile gamers already have propelled Animal Crossing: Pocket Camp into the upper stratosphere of spending on Apple's App Store at No. 9 overall, but that isn't unusual for Nintendo app launches. Its previous mobile release, Fire Emblem Heroes, reached No. 5 on Japan's top grossing iPhone chart in the same number of hours back at its launch in February.

Currently, the game is No. 184 for iPhone revenue in the U.S., No. 136 in Great Britain, and is ranked highest outside of Japan in Finland at No. 109.

Google Play's charts have yet to fully reflect initial downloads and spending on the game, but we expect it to be in line with what we're seeing on the App Store, based on past performance of Nintendo's mobile titles on the platform.

We'll have more insights around Nintendo's latest foray into mobile gaming soon.

Sensor Tower's App Intelligence platform is an Enterprise level offering. Interested in learning more? Request a live demo with our team!


Sensor Tower's platform is an enterprise-level offering. Interested in learning more?


Randy Nelson

Written by: Randy Nelson, Head of Mobile Insights

Date: November 2017