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AI Insights · Timothy · July 2023
iOS Dating App Performance in Europe: Q2 2023 Insights
Explore the latest trends from the top 5 dating apps on iOS in Europe for Q2 2023. Insights from Sensor Tower reveal user engagement and financial trajectories.
In the second quarter of 2023, Europe's iOS dating app scene continues to thrive, with several top contenders showing notable performance metrics. The data provided by Sensor Tower offers a clear view of how these apps are faring in terms of downloads, revenue, and user activity.
Tinder: Dating, Chat & Friends remains a dominant force with steady revenue, peaking at around $4.5 million in late April. The app's downloads hovered around 140k to 150k weekly, while weekly active users showed a slight fluctuation but maintained a strong presence with numbers staying around 4.8 to 4.9 million.
OmeTV – Video Chat Alternative also experienced a consistent increase in revenue, reaching just under $50k by the end of the quarter. The app's downloads showed an upward trend with a notable spike to around 87k in mid-April. Active users grew steadily, concluding the quarter with approximately 339k weekly active users.
The Bumble: Dating & Friends App showcased a solid revenue stream, maintaining nearly $1 million weekly. Downloads remained robust with a slight rise towards the end of the quarter, peaking at around 72k. The weekly active users for Bumble indicated a healthy engagement, with figures surpassing 1 million by the quarter's end.
Hinge Dating App: Match & Date revealed a positive revenue trajectory, climbing to around $350k in the final week of June. Downloads for the app displayed a consistent pattern with approximately 54k to 63k weekly. Active users for Hinge were on an upward trend, ending the quarter with almost 589k weekly active users.
Lastly, Badoo: Dating. Chat. Friends showed a steady revenue, with a slight increase to around $545k by late June. Downloads for Badoo were fairly stable, with numbers in the mid-to-high 40k range. Weekly active users saw a peak in mid-June at nearly 1.5 million but ended the quarter slightly lower at around 1.4 million.
For more detailed insights and analysis of the dating app market, Sensor Tower's comprehensive data and reports offer an in-depth look at the industry's dynamics.
