2025 State of Mobile is Live!
Hack and Slash games have always been a popular genre among gamers, and the first quarter of 2023 has seen interesting trends in Europe. Sensor Tower's data offers insights into the performance of the top five applications in this category on Android. Let's dive into the numbers.
Honkai Impact 3rd, published by miHoYo Limited, exhibited a fluctuating revenue pattern, with a peak at almost 300k in the week of February 20th. Downloads remained stable with around 20k in the last week of December, but dipped to approximately 16k by the end of March. Weekly active users peaked at around 158k in late January and saw a gradual decline to around 121k by the end of the quarter.
Marvel Future Fight by Netmarble from South Korea showed a zigzagging revenue trend, with the highest at around 60k in the last week of February. Downloads saw a significant increase reaching over 26k in the same week, but later decreased to around 9k. Active users were highest at the end of January with nearly 289k and decreased to around 235k by the end of March.
RONIN: The Last Samurai, developed by Dreamotion Inc., had modest revenue figures, with the highest being just under 2k in mid-March. A spike in downloads occurred in the first week of March, with a dramatic increase to around 50k, possibly due to a marketing campaign or update. Active users saw a significant jump to over 100k in the same period but later decreased to around 67k.
Project Clean Earth by South Korean publisher 1N1 showed a relatively steady revenue, peaking at around 2k in early January. The game's downloads started at around 27k in late December but saw a decrease to just over 4k by the end of March. Weekly active users followed a downward trend from 85k to 43k across the quarter.
Lastly, Ninja Ryuko: Shadow Ninja Game from Monstermob USA had minimal revenue, with a peak of 171 dollars in early January. Downloads peaked in late March at over 13k, while active users saw an increase to around 15k by the end of the quarter.
For more detailed insights and analytics on app performance, Sensor Tower's platform is the go-to resource. The data provided here shows that while revenue and downloads may fluctuate, the active user base can often tell a more compelling story about an app's staying power in a competitive market.