Q2 2023 Performance of Top iOS Fitness & Weight Loss Apps in the US

As the second quarter of 2023 wraps up, it's clear that health consciousness continues to be a significant trend among iOS users in the United States. Sensor Tower's data provides a comprehensive look at how the top Fitness & Weight Loss applications have performed during this period.

Planet Fitness Workouts saw a consistent growth in downloads, starting with around 126k in the last week of March and peaking at over 250k towards the end of May. Weekly active users followed a similar trajectory, beginning at around 2.3 million and reaching nearly 2.9 million by the end of June. Revenue, however, showed a slight decline from around $9k to approximately $2.7k by the end of June.

Yuka - Food & Cosmetic scanner also experienced fluctuation in downloads, with a peak of around 149k in early April, and settling at about 140k by the quarter's end. The app's revenue showed an upward trend from around $46k to nearly $60k in the same timeframe, while weekly active users saw a notable increase from approximately 388k to around 444k.

JustFit: Lazy Workout & Fit demonstrated a strong start in revenue with around $344k, which eventually stabilized at about $259k. Downloads began at over 100k but saw a decrease to around 73k. The weekly active users were robust, starting at over half a million and maintaining numbers close to this throughout the quarter.

MyFitnessPal: Calorie Counter maintained its position with substantial revenue, starting at around $1.6 million and occasionally peaking at over $1.8 million. The app's downloads saw a slight decrease from nearly 100k to around 86k, while weekly active users hovered around the 3.1 to 3.3 million mark throughout the quarter.

BetterMe: Health Coaching showed a mixed performance with its revenue starting at around $198k, reaching up to $273k, and then closing the quarter at approximately $235k. Downloads peaked at around 98k in early April but later dipped to about 59k. Weekly active users saw a peak of over 330k but experienced a slight drop to around 272k by the end of June.

In summary, the top Fitness & Weight Loss apps on iOS in the US have displayed varying trends in Q2 2023. While some apps saw growth in user engagement and revenue, others experienced declines. For more detailed insights into the performance of these applications, Sensor Tower's comprehensive analytics provide deeper understanding and trends in the mobile app market.