- Industries
BrandsLaunch and accelerate your mobile channel growth
GamingStay ahead of the latest mobile gaming trends
FinanceInform investment and strategic decisions
Publishers & Ad TechIdentify and target the best leads for your solution
- Sensor Tower
Ad IntelligenceStreamline campaigns with network and creative data
App IntelligenceBuild mobile growth with key competitive analysis
Consumer IntelligenceAnalyze granular, true-to-life mobile usage data
Store IntelligenceGenerate deep insights with accurate app store data
Usage IntelligenceMap industry-based spend across digital ad channels
Integrations & APIImprove the way your application talks
Game IntelligenceDrill down into mobile gaming strategies
- Pathmatics
PathmaticsReveal insights about your market, competition, and customers
DashboardMarketing intelligence that helps marketers make smarter decisions
ConnectDigital ad intelligence data to power your systems, tools, and models
Retail Media InsightsSee how your competitors are investing in retail media networks
- Audience Insights
Audience InsightsTarget audiences based on what they actually do.
Q1 2024 Digital Market Index Report
An in depth analysis of digital advertising, mobile, and retail media trends for the quarter.
As digital advertising and mobile become inextricably linked, it’s more important than ever to stay ahead of your competition on both fronts.
Our report analyzes global mobile downloads, consumer spend, and advertising trends across:
Top Markets - strong growth in Japan as North America and Europe show growth opportunities for publishers
Top Categories - Consumer spend increases in ALL top app categories with many seeing 30% growth
Top Apps - TikTok still leads by global consumer spend, but falls in downloads
Top Mobile Games - Monopoly GO! breaks records in Q1
Digital Advertising - US digital ad spend up 16% YoY
Retail Media Networks - Walmart and Target dominate Retail Media Networks by impressions