
Time to dive deep into some of the most formative genres in the gaming world: Action and Strategy. Encompassing hits like Battlefield 6 on PC/Console and Last War: Survival on mobile, this category claims the majority of both PC/Console downloads, and mobile IAP revenue — an impressive CV, to say the least. Our new 50+ page report is jam-packed with exclusive charts and insights that unpack all the latest trends shaping the landscape, from the features driving demand to the subgenres breaking out.

We begin with an in-depth market overview detailing downloads and revenue across regions, platforms, and demographics, then jump straight into the six core insights told by the data. Here’s a sneak peak of the major themes:
“Social” features are a key factor in the biggest breakout titles
PC/Console is diversifying, while mobile consolidates
Shooters are more competitive than ever
Mobile 4X Strategy growth levels out
Action & RPG are huge on PC/Console — on mobile, they’re in free fall
That’s what’s going on. Download the full report to see the how and the why.