Watch Now: The New Mobile Reality: Attention, AI, and the Race for Consumer Time
Join Sensor Tower and EMARKETER as we break down the need to know trends from our industry leading State of Mobile 2026 report in our webinar, The New Mobile Reality: Attention, AI, and the Race for Consumer Time.
For the first time, Sensor Tower data shows consumers are spending more on non-game apps than games, driven by surging revenue in Gen AI, social media, video streaming and productivity. Meanwhile, the battle for attention continues to intensify as games, short-form drama, social platforms, and AI apps all competed for the same finite hours.
Watch the recording
We break down key learnings from our 2026 State of Mobile report, helping you make sense of these trends as you plan for 2026 and beyond.
What you’ll learn:
How to make the most of the GenAI rocket ship
Where mobile sits in the digital marketing mix
How retail, video streaming, gaming and sports are redefining digital advertising
And much more!