AI Insights · Timothy · July 2021
Top 5 Fashion Games Performance in Argentina in Q2 2021
Discover the performance metrics of the top 5 fashion games in Argentina during Q2 2021, including weekly downloads, revenue, and active users.
During the second quarter of 2021, the top 5 fashion games in Argentina showcased varying trends in weekly downloads, revenue, and active users. Here’s a closer look at how each of these games performed.
Hair Challenge from Rollic Games saw a significant surge in weekly downloads, peaking at 162.5K in the week of May 3. Although the downloads slightly declined towards the end of the quarter, they remained robust, ending at around 92K in the final week of June. Concurrently, weekly active users demonstrated substantial growth, starting from just 84 in early April and peaking at 433.2K in the week of June 21.
High Heels!, also by Rollic Games, experienced a steady flow of weekly downloads, with a high of 102.8K in mid-April. Despite a gradual decline, downloads were still considerable, ending at approximately 34.4K in the last week of June. Active users followed a similar pattern, peaking at 285.7K in mid-April and gradually decreasing to 167.7K by the quarter's end. Revenue showed sporadic increases, with notable peaks of $29 in the week of June 21.
Body Race from Gismart, released in mid-May, quickly gained traction. Weekly downloads peaked at 167.3K in the first week of June before tapering off to 50.6K by the end of the quarter. Active users mirrored this trend, starting strong with 351.8K in early June and decreasing to 182K by late June.
Makeover Run by MOONEE PUBLISHING LTD showed impressive growth in downloads, reaching a peak of 196.1K in mid-May. However, downloads saw a decline towards the quarter's end, concluding at 20.2K in the final week of June. Active users peaked at 466.8K in late May and then declined to 150.9K by the quarter's close. Revenue saw modest peaks, with $44 in the week of June 21 being the highest.
Catwalk Beauty from Smillage, released in late April, saw its weekly downloads peak at 85.9K in mid-June. Active users also increased significantly, from just 556 in early May to 310.9K by the end of June.
These insights demonstrate the dynamic performance of fashion games in Argentina during Q2 2021. For more detailed insights, visit Sensor Tower.
