AI Insights · Timothy · January 2022
Top 5 Consumer Finance Android Apps in Ireland Q4 2021
In Q4 2021, top consumer finance apps on Android in Ireland showed varied performance trends, with notable fluctuations in downloads and active users.
Throughout the fourth quarter of 2021, the top five consumer finance applications on the Android platform in Ireland exhibited diverse performance patterns. Here is an overview of how these apps fared in terms of downloads and active users.
AIB Mobile saw a decline in weekly downloads from around 3.3K at the beginning of October to approximately 1.5K by the end of December. Despite this, the app maintained a robust base of weekly active users, fluctuating between 338.9K and 368.3K throughout the quarter.
Bank of Ireland Mobile Banking experienced a relatively stable download trend, with weekly figures hovering around 1.9K to 2K. Active users showed a mild decline from 218.8K at the start of the quarter to about 198.8K by the end of December.
PTSB also demonstrated stability in its weekly downloads, which ranged between 794 to 1.4K. The app's active user base remained consistent, fluctuating between 13.4K and 13.9K during the quarter.
Ulster Bank RI Mobile Banking exhibited a notable peak in weekly downloads, reaching up to 1.3K in late October. However, this number tapered off to around 473 by the end of December. Unfortunately, data on active users for this app was not available for analysis.
Swirl Card demonstrated a significant surge in weekly downloads, starting from 245 at the end of September and peaking at 1.3K in mid-December. The app's download figures then dropped to about 542 by the end of the quarter. No data on active users was available for this app.
These insights are derived from Sensor Tower data, providing a snapshot of the app performance trends in the consumer finance category. For more detailed insights and analysis, visit Sensor Tower.