Top 5 Books and Reference Apps on Unified Platform in Kenya Q4 2021

During Q4 2021, the top 5 Books and Reference apps in Kenya exhibited diverse trends in downloads, revenue, and active users. Below is an overview of the performance of these apps, with data provided by Sensor Tower.

GoodNovel - Web Novel, Fiction saw fluctuating weekly revenue, starting at around $2.2K and peaking at nearly $2.4K in mid-October before gradually declining to approximately $1.5K by the end of December. Weekly downloads were highest at the beginning of the quarter, reaching 2.7K in early October, but fell to around 559 by the end of December. Active users were relatively stable, ranging from 4.9K to 7.2K throughout the quarter.

Webfic - Fantastic Reading experienced a steady weekly revenue trend, starting at $1.8K and peaking at nearly $2K in mid-October. Downloads varied, with a low of 254 in mid-October and a high of 933 in mid-November. Active users saw a slight decrease, beginning at 3.8K and ending the quarter at around 2.9K.

Bravonovel - Fictions & Webnov showed consistent weekly revenue, peaking at approximately $1.4K in late October and ending the quarter with a high of $1.8K. Downloads were relatively low, ranging from 73 to 582. Active users decreased from 1.8K to around 1.2K by the end of the quarter.

NovelCat - Reading & Writing maintained stable weekly revenue, mostly hovering around $900 to $1K. Downloads saw a peak of 820 at the start of the quarter and a dip to 367 in early December. Active users ranged from 3.2K to 4.4K, showing minor fluctuations.

Finally, Buenovela - Webnovel & Stories experienced a decline in revenue, starting at $1.2K and dropping to approximately $553 by the end of December. Downloads were highest at 1.7K in early October but dropped significantly to 34 by the end of the quarter. Active users decreased from 3.9K to about 1.8K.

For more detailed insights and data, visit Sensor Tower.