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In Q2 2022, the top 5 consumer finance applications in Ukraine showed diverse trends in weekly downloads and active users, according to data from Sensor Tower. Here’s a closer look at the performance of these leading apps on a unified platform.
Privat24 experienced a dynamic quarter in terms of downloads. Starting with a high of approximately 160K downloads in late March, the app saw fluctuations, dipping to around 71K in early May before rebounding to over 131K by mid-June. Active users also increased steadily, starting at 4.2M in late March and reaching nearly 4.7M by the end of June.
monobank: перший цифровий банк had a relatively stable quarter in terms of downloads, starting at around 94K in late March and closing at approximately 47K by the end of June. Active users showed an upward trend, beginning at 2.3M and peaking at 2.6M in the last week of June.
The performance of Old Ощад 24/7 showed a downward trend in downloads, from around 84K in late March to approximately 22K by the end of June. However, active users saw a significant increase, starting at 540K and climbing to nearly 569K by the end of the quarter.
Ощад demonstrated a positive trend in both downloads and active users. Downloads rose from about 31K in late March to almost 40K by the end of June. Active users followed a similar pattern, increasing from 123K to approximately 228K over the same period.
PUMB Online saw a varied trend in downloads, starting at around 28K in late March, with fluctuations throughout the quarter, and ending with about 12K downloads in late June. Active users for this app remained relatively stable, hovering around 550K throughout the quarter, peaking at 575K in mid-May.
These insights from Sensor Tower highlight the dynamic nature of the consumer finance app market in Ukraine. For more detailed analytics and trends, visit Sensor Tower.