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In Q4 2022, the top communication apps in New Zealand demonstrated diverse performance metrics. Data from Sensor Tower reveals key insights into downloads, revenue, and active user trends for Messenger, WhatsApp Messenger, Snapchat, Discord - Talk, Play, Hang Out, and Brave Private Web Browser, VPN.
Messenger from Meta Platforms, Inc. saw weekly downloads fluctuate between approximately 10.5K and 13.4K, peaking in the last week of December. Weekly revenue experienced minor variations, with the highest value reaching around $296 in late November. Active users remained relatively stable, averaging around 3.9M throughout the quarter.
WhatsApp Messenger by WhatsApp LLC showed consistent weekly downloads, ranging from 8.4K to 11.5K, with a slight dip in the final week of December. Active users exhibited a steady increase, growing from about 1.45M in late September to approximately 1.56M by the end of December.
Snapchat from Snap Inc saw a notable increase in weekly revenue, peaking at $11.2K in mid-December. Weekly downloads also showed an upward trend, reaching nearly 9.7K in the last week of December. Active users remained stable, averaging around 1.2M during the quarter.
Discord - Talk, Play, Hang Out by Discord Inc. experienced steady weekly revenue, peaking at approximately $9.8K in mid-December. Downloads fluctuated between 4.3K and 5.8K, with the highest number observed in late September. Active users showed a slight decline towards the end of the quarter, averaging around 400K.
Brave Private Web Browser, VPN from Brave Software had varied weekly downloads, peaking at approximately 3.4K in mid-October. Revenue saw occasional spikes, with the highest value reaching around $252 in mid-October. Active users remained fairly consistent, averaging around 57K throughout the quarter.
For more detailed insights and trends, visit Sensor Tower.