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AI Insights · Timothy · January 2024
Top 5 Personal Finance Budgeting and Planning Apps on Unified Platform in Israel Q4 2023
Explore the performance of the top 5 personal finance budgeting and planning apps in Israel for Q4 2023, including weekly downloads, revenue, and active user trends.
The fourth quarter of 2023 saw significant activity in the personal finance budgeting and planning app category on a unified platform in Israel. Here’s a closer look at the performance of the top 5 apps, based on data from Sensor Tower.
Splitwise from Splitwise, Inc. experienced fluctuations in its weekly downloads, peaking at around 2K in late September and dipping to approximately 464 in mid-October. By the end of December, downloads rose again to 808. The app's weekly revenue showed a steady trend, starting at $189 and peaking at $216 in early October. Active users saw a gradual decline, starting from 11.8K in late September to 10.1K by the end of December.
FamilyBiz - כסף ביטוח פנסיה had a notable spike in downloads, particularly in early October with 1.4K downloads. Revenue for the app fluctuated, peaking at $735 in mid-October and ending the quarter at $876. Unfortunately, data on active users was not available for this app.
Prepay Super App saw its downloads peak at 851 in late October, with a noticeable dip to 223 in early December. Despite having no reported revenue, the app maintained a consistent download rate throughout the quarter.
פעמונים had a strong start with 1.4K downloads in late September, but downloads dropped significantly to 199 by mid-October. The app's performance improved slightly towards the end of the quarter, with 296 downloads in the last week of December. There was no revenue reported for this app, and data on active users was also unavailable.
Money manager, expense tracker from Orange Dog showed a steady increase in downloads, starting at 410 in late September and reaching 502 in early December. The app's weekly revenue saw a peak of $80 in early October and stabilized around $49 by the end of December. Active users remained relatively stable, starting at 5.4K in late September and ending the quarter at 5.1K.
These insights, sourced from Sensor Tower, provide a snapshot of the dynamic landscape of personal finance apps in Israel. For more detailed insights, visit Sensor Tower.
