2026 State of Mobile is Live!

As the year 2023 drew to a close, the tycoon gaming category continued to engage users across the United States. At Sensor Tower, we've compiled and analyzed the performance of the top 5 tycoon games, giving us a clear view of their end-of-year trends.
Playrix's Township saw its revenue peak at $4.4M during the Christmas week, with a noticeable upward trend from $3.2M at the start of the quarter. Downloads surged to 355K in the same period, while weekly active users climbed to over 1M, indicating a strong finish to the year.
Family Island — Farming game by Melsoft also experienced a revenue hike, reaching $1.5M in the last week of December, up from $1.4M in early October. The game's downloads hit 91K in the final week, and active users saw a modest increase to 301K.
Last Fortress: Underground from IM30 witnessed a fluctuation in revenue, ending the quarter at $1.2M. The game's downloads reached 21K in the festive week, and active users saw a rise to 178K, ending the year on a positive note.
Hay Day by Supercell showed resilience with its revenue stabilizing at around $1M by the year's end. The game maintained a consistent download rate, cresting at 66K, and its active users remained robust, hovering above 2M throughout December.
Lastly, Klondike Adventures: Farm Game by VIZOR APPS LTD saw its revenue climb to $768K in the last week of December, a significant rise from earlier in the quarter. The downloads for the game rose to 69K, and active users reached a high of 158K during the same period.
For more insights and detailed analytics on the performance of mobile applications, Sensor Tower remains your go-to source for comprehensive market data.