Q1 2024 UK Android Market Performance of Top 5 Wellness Apps

The first quarter of 2024 has been an interesting period for wellness apps on the UK Android platform. Data from Sensor Tower offers us an overview of how the top apps have fared in terms of downloads, revenue, and weekly active users.

Calm - Sleep, Meditate, Relax started the quarter with revenues around $28K and saw a peak at $43K in mid-January before gradually descending to $27K by the end of March. Downloads began at 13K and dipped to 4K, while weekly active users showed a decline from 83K to 71K over the quarter.

Headspace: Meditation & Sleep also saw its revenue peak early at $35K in mid-January, tapering off to $26K by March. Downloads showed fluctuation with a high of 7K in mid-January, and active users decreased from 118K to 84K throughout the quarter.

ShutEye®: Sleep Tracker experienced a revenue high of $24K at the end of January, with a subsequent drop to $12K by the close of the quarter. The app's downloads peaked at 28K, also in January, and weekly active users followed a similar trend, starting at 37K and rising to 52K before falling to 37K.

Balance: Meditation & Sleep showed a steady decline in revenue from $17K to $10K, with downloads decreasing from 12K to 2K. Weekly active users also saw a downtrend from 34K to 23K.

Lastly, Me+ Daily Routine Planner had its revenue drop from $22K to below $2K, with downloads starting strong at 26K but ending at 1.5K. Active users declined from 42K to 17K over the quarter.

For more detailed insights and data on app performance, Sensor Tower's full reports provide an in-depth look at the trends and numbers behind these figures.