Top 5 Consumer Finance Apps in Brazil on Android in Q2 2024

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In the second quarter of 2024, the top 5 consumer finance apps on the Android platform in Brazil showed notable performance metrics, as reported by Sensor Tower. Here’s a closer look at the trends in downloads and weekly active users for these leading apps.

Nubank: conta, cartão e mais saw a fluctuating pattern in downloads, peaking at approximately 890K in the week of April 29, and then stabilizing around 621K by the end of the quarter. The app maintained a robust base of weekly active users, starting at 42.6M and reaching a high of 45M by the end of April, before ending the quarter around 42.5M.

PicPay: Conta, Cartão e Pix experienced a steady increase in downloads, with a notable peak of 368K in the first week of June. Weekly active users for PicPay remained relatively stable, fluctuating between 11M and 11.7M throughout the quarter.

CAIXA showed a moderate download trend, peaking at 270K in the first week of April and tapering off to around 187K by mid-June. The app's weekly active users saw a consistent performance, starting at 11M and stabilizing around 10.2M by the end of the quarter.

Banco will: Cartão de crédito had a peak in downloads of approximately 273K in the week of May 20, with numbers slightly decreasing to around 206K by the end of June. The app’s weekly active users grew steadily, starting at 4.2M and peaking at 4.6M in the first week of June, before stabilizing around 4.3M.

Santander Brasil exhibited a stable download trend, peaking at 211K in early May and ending the quarter at around 141K. Weekly active users fluctuated slightly, starting at 10.1M and reaching a peak of 10.4M mid-May, before ending the quarter at approximately 9.7M.

These insights highlight the dynamic nature of the consumer finance app market in Brazil, with varying trends in user engagement and downloads. For more detailed insights, visit Sensor Tower.