Top 5 Dating Apps Performance in Kenya, Q3 2024

In the third quarter of 2024, the dating app landscape in Kenya showed varied performance across the top five apps, as tracked by Sensor Tower. Here's a closer look at how each app fared:

Tinder Dating App: Chat & Date maintained a consistent presence in the market with its weekly revenue fluctuating between $2.8K and $3.2K. Downloads began the quarter at around 6.8K, dipping slightly in August, before peaking at 8.3K in the last week of September. Active user numbers saw a decline from approximately 70.5K at the start to 62.7K by the end of the quarter.

Bumble Dating App: Meet & Date experienced a modest revenue trend, starting at $1.8K and ending at $1.6K. Downloads peaked mid-quarter at 3.8K but fell to 2.9K by the end. Active users showed a slight upward trend initially, peaking at 127.6K in mid-September, before settling at 108.5K.

AfroIntroductions: Afro Dating showed stable revenue, fluctuating around $0.5K. Downloads varied, starting at 5.9K, reaching 7.9K in September. Active users grew steadily, beginning at 10.1K and reaching 11.1K by quarter's end.

Badoo Dating App: Meet & Date had a stable revenue pattern, ranging from $0.4K to $0.5K. Downloads spiked dramatically at the end of July with 10.7K, settling to about 5.4K by the end. Active users showed a positive trend, starting at 90.1K and climbing to 108.1K.

SOYO-Live Chat & Make Friends witnessed a significant increase in revenue, starting at $0.2K and ending at $0.9K. Downloads were highest at the start of the quarter with 27.6K, dipping mid-quarter, then rising again to 29.2K by September's end. Active users fluctuated but showed a strong finish, increasing from 63.9K to 89.5K.

These insights, provided by Sensor Tower, offer a glimpse into the dynamic dating app market in Kenya. For more detailed data and analysis, visit Sensor Tower.