Top 5 iOS Business Apps in Nigeria: Q4 2024 Performance

In the fourth quarter of 2024, the top business apps on iOS in Nigeria showed varied performance trends across downloads, revenue, and active users. Here’s a closer look at how these apps fared based on Sensor Tower data.

LinkedIn: Network & Job Finder witnessed a fluctuating revenue pattern, starting the quarter at approximately $5.3K and peaking at $6.4K in early November. Downloads began strong with around 6.2K and dipped slightly towards the end of November before rebounding to 5.9K by the end of December. Active users saw a steady increase, closing the quarter at over 439K.

WhatsApp Business displayed consistent growth in active users, surpassing 3.4M by mid-December. Revenue started at $471 and rose to a high of $781 in early December. Downloads were robust, peaking at 66.1K in mid-October and stabilizing around 39.6K by the end of the quarter.

Zoom Workplace experienced a modest revenue increase, reaching $608 in late November. Downloads varied through the quarter, peaking at 7.4K in early December before a decline to 3.2K by late December. Active users showed a downward trend, starting at 570K and dropping to 394K by year-end.

Adobe Acrobat Reader: Edit PDF had fluctuating downloads, peaking at 2.4K in mid-October and declining to 1.4K by late December. Revenue saw a high of $714 in mid-October, with a gradual decline towards the end of the quarter. Active users decreased from 295K to 263K over the period.

iScanner: PDF Document Scanner showed a significant spike in downloads mid-October at 1.4K, but generally maintained lower figures around 170. Revenue was steady, ending the quarter at $289, while active users peaked at 2K in late October before stabilizing around 580.

For more detailed insights, visit Sensor Tower's platform.