AI Insights · Timothy · January 2025
Top Health & Fitness Apps Performance on iOS in Middle East Q4 2024
Explore the performance of the top health and fitness apps on iOS in the Middle East during Q4 2024, featuring trends in downloads, revenue, and active users.
In the fourth quarter of 2024, the top health and fitness apps on the iOS platform in the Middle East showcased varied performance in terms of downloads, revenue, and active users. Here's a closer look at the trends for the top five apps.
صحتي | Sehhaty, developed by Lean, started the quarter with downloads around 29.6K, peaking at 34.8K in the second week of October. The app's downloads fluctuated slightly but ended the year with approximately 24.5K. Active users hovered around 1.6M initially, dropping to 1.1M mid-December before slightly recovering to 1.3M by the year's end.
Tahara - طهارة exhibited a steady decline in downloads from 14.7K at the start of the quarter to about 7.3K by the end. Active users followed a similar pattern, starting at 43.2K and ending at 38.6K.
MyFitnessPal: Calorie Counter from MyFitnessPal, Inc. saw a consistent revenue stream, starting at $39.2K and maintaining around $31.3K by the end of December. Downloads peaked at 13.2K in the last week of the quarter. Active users remained relatively stable, closing the quarter with approximately 87.7K.
Flo Cycle & Period Tracker from FLO HEALTH UK LIMITED experienced an increase in revenue, starting at $21.2K and reaching $24.7K. Downloads surged to 19.5K in the final week of December. Active users saw a gradual increase, ending the quarter at 136.7K.
Al-Dawaa Pharmacies maintained a steady download rate, beginning at 9.8K and closing with 9.2K. The app's active users started at 102.3K and fluctuated throughout the quarter, ending at 106.2K.
These insights, sourced from Sensor Tower, highlight the dynamic landscape of health and fitness apps in the region. For further analytics and detailed reports, Sensor Tower offers comprehensive data and insights.