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In the fourth quarter of 2024, the top shopping apps on iOS in the Middle East demonstrated varied performance trends in terms of downloads and active user engagement. Here's a closer look at how these apps fared according to data from Sensor Tower.
Temu maintained a strong presence with weekly downloads fluctuating between 114K and 161K. Active users started at 3.5M, peaked to nearly 3.9M by the end of December, showcasing a robust user engagement throughout the quarter.
Trendyol's downloads experienced noticeable spikes, particularly in late November, reaching up to 140K. Active users increased significantly, starting from around 1.9M and peaking at over 3M, indicating growing popularity during the quarter.
SHEIN saw consistent weekly downloads ranging from 51K to 65K, with a steady increase in active users from 3.8M to over 4.4M by the end of the quarter, reflecting strong user retention.
Amazon experienced moderate download numbers, peaking at 58K in November. Active users showed a significant increase, starting at 3.9M and reaching over 4.6M in late November, indicating sustained user interest.
Noon app downloads ranged from 37K to 63K, with active users climbing from 3.7M to over 4.5M, demonstrating a solid growth in user base.
These trends highlight the competitive landscape of the shopping app market in the Middle East. For more detailed insights, visit Sensor Tower.