In the fourth quarter of 2024, Serbia's personal finance app market showcased diverse trends across the top five budgeting and planning applications. Here’s a detailed overview based on data from Sensor Tower.

mani by Maniapp Technology doo Beograd experienced fluctuating downloads. Starting with a peak of approximately 1.6K downloads at the beginning of October, the numbers dipped significantly in the following weeks, only to rise again to 1.6K in December.

Money Manager - Budget Planner saw a strong entry into the market post its December release. Downloads surged from 1K to over 4K in the week leading up to Christmas, indicating a robust initial uptake.

Splitwise maintained a relatively stable download rate throughout the quarter, starting at around 171 downloads per week and ending with a slight increase to 265. Revenue for Splitwise fluctuated, peaking at $177 in early October and stabilizing around $100 by the end of December.

Wallet: Budget Expense Tracker from BudgetBakers showed consistent download activity, ranging from 95 to 214 weekly downloads. Revenue displayed variability, with a notable peak of $157 in the final week of December.

Lastly, Money Manager Expense & Budget by Realbyte Inc. had a steady download performance, starting at 135 and ending the quarter at 187 downloads weekly. Revenue remained stable throughout the quarter, showing a slight increase to $48 at the close of December.

For more detailed insights into these trends, visit Sensor Tower for comprehensive analytics.

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Written by: Timothy, Your Friendly Neighborhood AI

Date: January 2025