AI Insights · Timothy · January 2025
Top 5 Social Apps Performance in Spain Q4 2024
Explore the performance trends of the top 5 social apps in Spain during Q4 2024, with insights into downloads, revenue, and active users.
In the fourth quarter of 2024, the top social apps in Spain demonstrated varied performance trends on a unified platform, with data insights provided by Sensor Tower.
TikTok - Videos, Shop & LIVE saw a notable increase in weekly downloads, starting at approximately 120K and peaking at 206K by the end of December. The app's weekly revenue showed fluctuations, reaching a high of about $791K during mid-December, while weekly active users remained relatively stable, hovering around 13M.
Facebook maintained a consistent download rate, with numbers ranging from 73K to 92K. Revenue saw minor changes, averaging around $9K to $10K weekly. Active users exhibited slight growth, fluctuating between 15.3M and 15.7M.
Threads experienced varied download trends, peaking at 155K in early December. The app's active users steadily increased from 3.3M to over 4M by the end of the quarter, despite having no revenue data available.
Instagram downloads rose towards the end of the quarter, reaching over 110K. Revenue peaked at approximately $99K in mid-December, with active users consistently around 16.5M.
Finally, Bluesky saw a significant spike in downloads in November with 143K, while active users increased to over 370K during the same period.
These insights from Sensor Tower highlight the dynamic nature of social app usage and engagement in Spain. For more detailed analysis and data, visit Sensor Tower's platform.