AI Insights · Timothy · March 2025
Top Health and Fitness Apps in Australia: Q1 2025 Performance
Discover the performance trends of the top health and fitness apps in Australia during Q1 2025, based on Sensor Tower's data.
Australia's health and fitness app market saw some intriguing trends in the first quarter of 2025. Here's a look at the top-performing apps on a unified platform, as analyzed by Sensor Tower.
MyFitnessPal: Calorie Counter experienced a peak in weekly revenue at around $204K in early February, with a gradual decline to approximately $147K by the end of March. Downloads started strong at 21.6K in early January but tapered to about 13.5K by quarter-end. Weekly active users followed a similar trend, beginning at 596K and decreasing to 425K.
Strava: Run, Bike, Walk maintained consistent weekly revenue, peaking mid-March at $173K. Downloads began at 20K and declined to about 13.4K. Active users, starting at 829K, saw fluctuations, ending the quarter at 725K.
Flo Cycle & Period Tracker saw revenue reaching $152K in early March, before dropping to $99K by March end. Downloads decreased steadily from 15.1K to 9.8K, while active users fluctuated, finishing at 581K.
Runna: Running Training Plans showed a steady revenue trend, peaking at $87.6K in late February. Downloads decreased from 10.3K to 5.5K, with active users slightly declining from 40.4K to 33.9K.
Calm demonstrated a steady rise in weekly active users, peaking at 73.2K in mid-March. Revenue remained stable, starting at $71.1K and ending at $70.3K. Downloads showed minor fluctuations, maintaining around 4K.
For more detailed insights and analysis, visit Sensor Tower's platform.