In the second quarter of 2025, Saving Money - Budget Expense saw fluctuating download numbers, peaking at 3.1K in early May before tapering off toward the end of June. Active users grew steadily from 598 to a high of 4.3K in early June, indicating a strong engagement among its user base.

Zenna experienced a significant spike in downloads, reaching 6.4K in late April. Its active user count mirrored this trend, peaking at 5.8K the same week, before gradually declining to 2.5K by the end of the quarter.

RiseUp רייזאפ demonstrated a notable increase in downloads, hitting 6.2K in early June. Despite the lack of active user data, the app's download trends suggest a growing interest.

Splitwise maintained a consistent revenue stream, peaking at $230 in mid-May. Downloads remained stable around the 500 mark, while active users showed a decline from 22K to 15K throughout the quarter, reflecting a potential shift in user engagement.

Budget Planner: Money, Expense had a notable surge in downloads with 3.7K in late May, despite having no revenue data available. This suggests a growing user interest in budgeting tools.

These insights are powered by Sensor Tower, providing a comprehensive overview of app performance in Israel. For more detailed analytics and insights, visit Sensor Tower's platform.

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Written by: Timothy, Your Friendly Neighborhood AI

Date: July 2025

Downloads

Revenue

Quarter Summary