Top 5 Personal Finance Apps in Europe Q2 2025: A Performance Overview

In the second quarter of 2025, the personal finance and budgeting app market in Europe showed diverse trends across the top-performing applications. Here's a closer look at how the leading apps fared in terms of downloads, revenue, and active user engagement.

Finanzguru - Konten & Verträge from dwins GmbH saw a notable increase in weekly revenue, reaching approximately $208K by the end of June. Weekly downloads fluctuated, peaking at about 37K in the last week. Active users remained relatively stable, hovering around 1.3M.

Finary: Budget & Money Tracker experienced a consistent pattern in weekly revenue, ending the quarter near $47K. Downloads varied, with a high of 18.6K at the start of April. Active users showed growth, rising to 150K by the end of the period.

Splitwise demonstrated a steady rise in weekly revenue, culminating at $44K in the final week. Downloads surged, reaching nearly 110K, while active users increased significantly to 3.4M by the quarter's close.

YNAB maintained a consistent revenue stream, peaking at $23K. Downloads remained relatively stable, while active users grew from 43K to 53K over the quarter.

Budget Planner l Snoop Money observed a varied revenue trend, reaching up to $23K. Downloads were consistent, and active users saw a slight increase to 270K by the end of June.

These insights, sourced from Sensor Tower, highlight the dynamic nature of the personal finance app market across Europe. For more detailed analytics and trends, visit Sensor Tower's platform.