2026 State of Mobile is Live!

In the third quarter of 2025, the top five insurance applications in Europe showed varied performance across downloads and active user engagement. This analysis, based on Sensor Tower data, highlights key trends in the insurance app sector.
Hastings Direct Insurance recorded a steady download trend, with figures ranging from 31.8K to 38.4K weekly. The app maintained a strong active user base, peaking at around 691K users in late August.
TK-App experienced a surge in downloads, culminating in 35.2K by the end of September. Active users consistently exceeded 1M, demonstrating robust engagement throughout the quarter.
Allianz'ım saw fluctuating download numbers, with a notable increase to 34.4K in early September. Active users remained stable, closing the quarter at approximately 543K.
MAPFRE España | Seguros initially faced a decline in downloads, but rebounded to 32.5K in late August. Active users showed a steady increase, reaching 233K by early September.
Finally, Admiral Insurance maintained consistent download numbers, with a slight peak at 22.1K in late July. The active user count showed slight growth, finishing the quarter at 208K.
These insights highlight the dynamic nature of user engagement within the insurance app market in Europe. For more detailed analytics, visit Sensor Tower's platform.