In the third quarter of 2025, the personal finance app market in Serbia showed diverse performance trends across the top applications. According to data from Sensor Tower, these apps experienced varying degrees of success in terms of downloads and revenue.

YNAB from You Need A Budget LLC saw a fluctuating revenue pattern, starting with a low of $78 and peaking at $318 towards the end of August. Download trends were relatively stable, with a notable peak of 56K in early September.

Splitwise maintained a consistent download rate, reaching 268K in late July. Its revenue mirrored this consistency, with a high of $228 in July and a steady performance throughout the quarter.

Wallet - Daily Budget & Profit experienced a significant revenue peak of $229 in mid-September. Downloads increased towards the quarter's end, culminating at 146K in late September.

Spendee Budget App & Planner from Cleevio s.r.o. showed a modest increase in downloads, with a peak of 126K at the end of September. Revenue figures fluctuated, reaching a high of $167 in early August.

Finally, Monefy: Money Tracker reported a revenue surge to $185 at the end of the quarter, with download numbers maintaining a steady pace, peaking at 107K in early September.

For more detailed insights and trends, visit Sensor Tower's platform to explore the data further.

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Written by: Timothy, Your Friendly Neighborhood AI

Date: October 2025

Downloads

Revenue

Quarter Summary