In the third quarter of 2025, the top photo and video applications in the United States showed varied performance trends across downloads, revenue, and active user metrics. Here's a closer look at the data from Sensor Tower for these leading apps.

YouTube experienced fluctuations in its weekly revenue, beginning the quarter with approximately $22.7M and peaking at $22.7M again mid-quarter before ending at around $19.9M. Downloads fluctuated, reaching a high of 449K in early July, while weekly active users hovered around 220M, slightly decreasing towards the end of the quarter.

Snapchat saw its weekly revenue rise, starting at $5.1M and closing at $5.8M. Downloads remained steady around 440K, with a peak in late September at 459K. Active users were relatively stable, averaging around 72M throughout the quarter.

CapCut - Video Editor showed a notable increase in revenue, especially mid-quarter, peaking at approximately $4.2M. Downloads remained strong, reaching nearly 1M in several weeks, while active users saw a slight decline from 22.4M to around 20.5M.

Canva: AI Photo & Video Editor demonstrated consistent growth in downloads, peaking at over 533K by the end of September. Revenue also rose steadily, reaching $3M towards the end of the quarter. Active users increased from 9.1M to approximately 10.6M.

Google Photos: Backup & Edit maintained a steady revenue stream, averaging around $1.7M weekly. Downloads varied slightly, with a peak of 232K in late August, while active users saw a gradual decrease from 92.4M to 90.5M.

These insights highlight the dynamic nature of the photo and video app market, with each app showing unique trends. For more detailed insights, visit Sensor Tower.

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Written by: Timothy, Your Friendly Neighborhood AI

Date: October 2025