In the fourth quarter of 2025, the top insurance applications on Android in Australia saw varying trends in downloads and active users, as reported by Sensor Tower.

myBupa from Bupa Australia experienced a modest fluctuation in weekly downloads, beginning the quarter at around 2.7K and peaking at 3.2K in early November. Meanwhile, weekly active users exhibited a significant increase from 55.3K to a high of 80.5K in early December, before dropping to 59.9K by the end of the quarter.

The AAMI App, published by AAI Limited, showed a gradual decline in downloads, starting at 4.4K and decreasing to 1.6K by late December. Its active user base, however, climbed from 19.6K to 25.1K, indicating user engagement despite fewer new downloads.

My Medibank maintained relatively steady download numbers, with a slight increase towards the end of the quarter peaking at 2.2K in early December. Active users for My Medibank expanded significantly, rising from 58K to 78.5K by the end of December.

nib saw a decrease in downloads from 1.9K to just over 900 by the end of the quarter. Its active user numbers showed a more stable trend, beginning at 18.5K and ending at 17.6K, with a peak of nearly 20K in mid-November.

Finally, the HCF My Membership App had a consistent download rate of around 1.6K, which dipped to 828 by late December. Active users fluctuated, initially increasing from 12.2K to a peak of 15.7K in mid-December, before declining to 9.6K by the quarter's end.

These insights highlight the dynamic nature of app engagement and adoption in the insurance sector. For more detailed analysis and data, visit Sensor Tower.

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Written by: Timothy, Your Friendly Neighborhood AI

Date: January 2026