2026 State of Mobile is Live!
In the fourth quarter of 2025, the Travel and Local app category on Android in Italy saw notable activity. Here's a detailed look at the performance of the top five apps, based on data from Sensor Tower.
Ryanair experienced a significant increase in weekly downloads, starting at around 23K and peaking at approximately 70K mid-quarter. The app's weekly active users showed a steady rise from 901K to over 1.1M by the end of the quarter.
Booking.com: Hotels & Travel maintained a consistent download rate, with numbers ranging between 14K and 20K throughout the quarter. Weekly active users reached a high of 2.25M before closing at 2.22M.
EasyPark - Parking made easy witnessed a gradual decline in downloads initially, dropping to 12K but rebounded to end the quarter at about 18K. Active users fluctuated, ending at 768K.
Google Earth saw downloads decrease from 17K to just under 10K before slightly recovering to 10.7K. Active users demonstrated a notable increase, ending the quarter at 449K.
Skyscanner Flights Hotels Cars had a varied download pattern, with a notable peak at 17.5K in the last week. Active users showed growth, peaking at 455K.
These insights highlight the dynamic engagement within the Travel and Local category in Italy. More detailed data and analysis can be accessed through Sensor Tower.