AI Insights · Timothy · December 2025
Top 5 Social Apps Performance in Egypt Q4 2025
Explore the performance trends of the top social apps in Egypt during Q4 2025, based on Sensor Tower data.
In the fourth quarter of 2025, TikTok - Videos, Shop & LIVE showed dynamic activity in Egypt. Weekly revenue fluctuated, starting at approximately $95K at the end of September and peaking at around $100.9K by the end of December. Downloads saw a peak of 419.7K early in the quarter, with a slight dip mid-quarter before rising again to 371.5K. Active users remained consistently high, averaging over 39M weekly.
Facebook maintained a consistent performance in revenue, with slight variations around $9K to $12K. Downloads started at 262.6K, decreasing gradually to a low of 196.5K mid-quarter, then recovering to 234.5K by the end of December. Active users also saw a steady decline from 47.6M to 45.5M.
Instagram experienced a gradual decline in revenue from $6.4K to $4.5K. Downloads followed a similar trend, decreasing from 205.4K to 174.4K, before rebounding to 202.5K at the quarter's end. Active user numbers remained relatively stable, fluctuating around 24.8M.
Tango: Live Stream, Video Chat experienced a slight revenue drop early in the quarter, bottoming at $2.5K before recovering to $3.4K. Downloads varied, reaching a high of 27.3K, then declining to 16.6K, before ending at 25.6K. Active users increased towards the end of the quarter, reaching approximately 301K.
SUGO：Voice Chat Party saw a decline in revenue from $10.4K to $8.4K over the quarter. Downloads decreased from 36.8K to 13.8K, while active users showed a downward trend, ending the quarter at 106.8K.
These insights are derived from Sensor Tower data, offering a comprehensive look into the app performance trends in Egypt's social media landscape. For more detailed insights, visit Sensor Tower's platform.
