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In the fourth quarter of 2025, the virtual pet app market in the United States showcased a variety of trends across leading applications, with data sourced from Sensor Tower.
Pokémon Sleep exhibited a dynamic quarter. Weekly revenue fluctuated, peaking at approximately $185K in late December. Downloads also varied, reaching a high of 31K in late November. Active users began at 349K and ended the quarter at 308K, showing a gradual decline.
My Cat – Virtual Pet Games from APPSYOULOVE LTD saw a rise in weekly revenue, closing the quarter at $53K. Downloads increased significantly, starting at 22K in late September and climbing to 80K by the end of December. Active users surged, ending the quarter at 123K.
Dino Fun - Games for kids experienced steady revenue, maintaining around $30K weekly. Downloads showed an upward trend, peaking at 19K in late December. Active users remained stable, closing at 93K.
Friends – Raise AI Companions demonstrated substantial growth in downloads, starting at 19K and reaching 121K by the end of the quarter. Revenue followed a similar upward trajectory, finishing at $44K. Active users fluctuated, ending at 399K.
My Dragon - Virtual Pet Game closed the quarter with stable revenue around $14K. Downloads increased towards the end of December, reaching 15K, while active users rose from 59K to 66K.
For more detailed insights and data analysis, visit Sensor Tower.