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In the fourth quarter of 2025, the top word puzzle games on a unified platform in the United States demonstrated intriguing trends in downloads, revenue, and active users, according to data from Sensor Tower.
NYT Games: Wordle & Crossword saw a remarkable increase in weekly revenue, peaking at approximately $1.8M in late December. Weekly downloads fluctuated, reaching a high of around 100K in the week of December 22. Active users remained strong, consistently above 9.8M throughout the quarter.
Wordscapes: Word puzzle game displayed steady revenue, capped at nearly $517K in the final week of December. Downloads showed an upward trend, especially in December, peaking at about 86K. Active users peaked at over 4.1M during the same period.
Words With Friends Word Game experienced a decline in weekly revenue from early October, ending the year at around $162K. Downloads fluctuated, with a notable increase to about 46K in the last week of December. Active users showed an increase, reaching over 1.6M by the end of the quarter.
Zen Word® - Relax Puzzle Game maintained consistent revenue, ending December at around $113K. Downloads surged significantly, especially in December, peaking at nearly 194K. Active users grew steadily, surpassing 1.1M by late December.
Scrabble® GO – Fun with Words! exhibited stable revenue, finishing the year at about $79K. Downloads showed an upward trend, reaching over 40K in the final week of December. Active users increased towards the end of the quarter, reaching approximately 620K.
These metrics reflect the dynamic landscape of word puzzle games in the US market. For more detailed insights, visit Sensor Tower.