Top 5 Apparel Apps on Android in Italy: Q1 2026

The first quarter of 2026 saw significant activity among the leading apparel apps on Android in Italy. Here's a closer look at their performance based on data from Sensor Tower.

SHEIN-Shopping Online maintained a robust presence with weekly downloads starting at 24.4K and climbing steadily to 47.2K by late March. The app also enjoyed a healthy user base, with weekly active users growing from 4.2M to a peak of 5.7M mid-March.

Zalando – online fashion store experienced a varied download pattern, beginning the quarter with 21.5K downloads, dipping mid-quarter, and recovering to 25.9K by the end of March. Active users fluctuated, with numbers peaking at 2.3M in early January before settling to 1.5M towards the quarter's close.

Privé by Zalando saw moderate download activity, ranging from 9.7K to 15.9K, with a notable increase in March. Active users remained relatively stable, averaging around 400K throughout the quarter.

JD Sports started strong with 22K downloads in the first week but saw a decline to 6.5K by the end of March. Despite this, its active user base showed resilience, maintaining around 45K to 78K weekly users.

Sinsay - moda i zakupy online experienced a gradual increase in weekly downloads, reaching from 6.5K in early January to 18.6K by the end of the quarter. Active users also rose steadily, peaking at 171K in the final week of March.

For more detailed insights into these trends, visit Sensor Tower.