AI Insights · Timothy · April 2026
Top 5 Apparel Apps on Android in Netherlands: Q1 2026
Explore the performance trends of the top 5 apparel apps on Android in the Netherlands during Q1 2026, with insights from Sensor Tower.
In the first quarter of 2026, the performance of the top apparel apps in the Netherlands on the Android platform showed varied trends, as reported by Sensor Tower.
SHEIN-Shopping Online saw a consistent increase in weekly downloads, starting from 6.8K at the end of December and peaking at approximately 15.5K in early March. Weekly active users also rose, reaching nearly 985K by mid-March.
ABOUT YOU Outlet experienced a notable rise in downloads, beginning with 1K in late January and climbing to 23.4K by mid-February. Active users increased significantly, reaching around 27K by early March.
vanHaren displayed a steady growth in downloads, hitting a high of 13.4K in early March. Active users also expanded, peaking at over 22K by the end of the quarter.
Lounge by Zalando | Outlet saw its weekly downloads grow from 2.3K in late December to 7.9K by late February, while active users fluctuated, peaking at approximately 102K in early March.
Zalando – online fashion store experienced a moderate increase in downloads, with numbers reaching over 5K in late January. Active users remained relatively stable, with a slight increase to about 509K by the end of March.
These insights highlight the dynamic nature of the apparel app market in the Netherlands, with more detailed data available through Sensor Tower.
