AI Insights · Timothy · April 2026
Top Apparel Apps on Android in Serbia: Q1 2026 Performance
Explore the performance trends of the top 5 apparel apps on Android in Serbia during Q1 2026, with insights from Sensor Tower.
In the first quarter of 2026, the top apparel applications on the Android platform in Serbia exhibited varied performance metrics, as reported by Sensor Tower.
SHEIN-Shopping Online saw a fluctuating trend in its weekly downloads, starting at around 4.5K and peaking at 5.5K in mid-February. However, by the end of March, downloads had decreased to approximately 3.6K.
Fashion&Friends had a stable start but experienced a notable surge in downloads during the week of February 23, reaching 2.4K. The quarter ended with downloads rising again to about 1.7K.
Zara experienced a downward trend in downloads. After reaching a high of 1.9K in mid-January, the numbers gradually declined, finishing the quarter at just under 1K.
H&M showed an increase in weekly downloads, with a significant peak of 1.3K in early March before settling around 800 by the end of the quarter.
Replay Jeans began the quarter with modest download numbers, peaking at 546 in mid-January, but saw a decline thereafter, closing the quarter at approximately 285.
For more detailed insights and data, visit Sensor Tower's platform.
