AI Insights · Timothy · April 2026
Top Beauty Retail Apps in Belarus: Q1 2026 Android Performance
Explore the performance trends of the top beauty retail apps on Android in Belarus during Q1 2026, with insights from Sensor Tower.
In the first quarter of 2026, the beauty retail sector on Android in Belarus showcased varied trends across the top apps. Insights provided by Sensor Tower reveal interesting patterns in downloads and active users.
ETIB Parfum saw a significant fluctuation in downloads, starting with just under 2K in early January and peaking at 13.6K in early March. This surge was followed by a decline towards the end of the quarter, settling around 1.7K.
Золотое Яблоко: скидки и акции maintained a consistent download rate, beginning the quarter at 3.1K and reaching a high of 5.5K in early March. Active users showed an upward trend, peaking at 193.9K in the first week of March, before dropping to 131K by the end of the quarter.
For Мила: косметика, бытовая химия, downloads remained stable, hovering around 2K for most of the quarter, with a peak of 3K in early March. Active users increased steadily, reaching 27.8K by mid-March.
LETOILE: косметика, парфюмерия experienced a gradual decline in downloads, starting at 1.6K and falling to 590 by the end of March.
Yves Rocher Belarus had a modest download volume throughout the quarter, starting with just 8 downloads and seeing minor fluctuations, peaking at 886 in early March.
These insights from Sensor Tower provide a snapshot of the dynamic nature of the beauty retail app market in Belarus, highlighting shifts in consumer engagement across the top platforms.
