AI Insights · Timothy · April 2026
Top 5 Beauty Retail Apps on Android in Central America: Q1 2026
Explore the performance trends of the top beauty retail apps on Android in Central America during the first quarter of 2026, with insights from Sensor Tower.
In the first quarter of 2026, the beauty retail app market in Central America saw varied performance trends among the top five applications on the Android platform. Here's a closer look at how each app fared, based on Sensor Tower data.
Sephora - Maquillaje SkinCare maintained a consistent number of weekly downloads, starting strong at approximately 9.8K and experiencing fluctuations throughout the quarter, ending with about 7K. The app's weekly active users showed a general increase, peaking at around 120.8K in late February before settling at roughly 99.7K by the end of March.
Natura Latam showed a peak in weekly downloads in late February, reaching approximately 4.1K. Its active user base varied, peaking at about 50.2K in the same period before declining to around 40K at the quarter's end.
Terramar Brands experienced a steady pattern in weekly downloads, with numbers ranging from 800 to 2K. Active users remained relatively stable, with a slight increase to approximately 22.6K in early January, closing the quarter with about 20.3K.
YoungMi had a notable decline in weekly downloads, starting with over 1.5K and dropping to around 462 by the end of March. Unfortunately, active user data was not available for this app.
Lastly, Bath & Body Works México exhibited a gradual decline in weekly downloads from about 1.8K to 1K, with a notable spike in mid-March. Weekly active users showed similar trends, peaking at around 8.8K in mid-March before ending the quarter with approximately 7.4K.
These insights offer a snapshot of the beauty retail app landscape in Central America. For more detailed analysis, visit Sensor Tower's platform.
