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STORE INTELLIGENCE · ADAM SPANNBAUER · NOVEMBER 2018

King's Candy Crush Friends Saga Revenue Blasts Past $10 Million

Candy Crush Friends Saga revenue surpasses $10 million worldwide, according to Sensor Tower Store Intelligence estimates.

Candy Crush Friends Saga Revenue

King's Candy Crush series is an unstoppable force in the world of mobile games. The newest addition to the family, Candy Crush Friends Saga, has just surpassed worldwide gross revenue of $10 million, according to Sensor Tower's Store Intelligence estimates.

Candy Crush Friends Saga launched on October 10 and, despite this late start, it was the No. 9 most downloaded app of the month. For reference, the original Candy Crush Saga ranked No. 12 for installs in the same month.

Most of the new title's success has come from the U.S., which accounts for 46 percent, or about $4.15 million, of player spending. The app's next largest market is in Europe, where France, Great Britain, Sweden, and Germany join forces to make up about 31 percent of player spending to date. This is also taking into account spending during the game's lengthy soft-launch period, during which time it had been available in five European countries—including Great Britain, France, and Sweden—in addition to New Zealand and South Africa.

The Candy Crush Friends Saga user base is predominantly comprised of Android users. The platform is responsible for 71 percent of the game's 22.5 million total downloads so far.


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Adam Spannbauer

Written by: Adam Spannbauer, Mobile Insights Strategist

Date: November 2018

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