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STORE INTELLIGENCE · JULIA CHAN · JANUARY 2019

Top Fertility Apps in the U.S. for 2018 by Downloads

See the top fertility apps in 2018 by downloads in the U.S. according to Sensor Tower data.

Top Fertility Apps for 2018 in the U.S.

The most downloaded fertility app in the United States during 2018 was Flo, with more than five million new installs, which was a 30 percent increase from 2017. The app began generating revenue in August and saw user spending of approximately $475,000 by the end of 2018. The full ranking of the top 10 most downloaded fertility apps is above. App download estimates are from Sensor Tower’s Store Intelligence platform.

The next most downloaded fertility app in the U.S. was Clue with more than 2.5 million installs, followed by Eve, Period Tracker by GP Apps, and Period Calendar.

Store Intelligence users can see app revenue and app download estimates for the above apps in addition to historical performance metrics on the Sensor Tower platform.


Sensor Tower's platform is an enterprise-level offering. Interested in learning more?


Julia Chan

Written by: Julia Chan, Mobile Insights Analyst

Date: January 2019

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