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STORE INTELLIGENCE · JULIA CHAN · JANUARY 2019

Top Social Networking Apps for 2018

See the top social networking apps for 2018 worldwide and in the U.S. according to Sensor Tower data.

Top Social Networking Apps Worldwide for 2018

The top social networking app by downloads in 2018 was Facebook at more than 710 million new installs, with nearly 25 percent of those from India. The top 10 apps are shown above. App download estimates are from Sensor Tower’s Store Intelligence platform.

The next most downloaded social networking app was TikTok, followed by Instagram, Snapchat, and Vigo Video. Facebook and TikTok accounted for 50 percent of the top 10 apps' total installs.

Top Social Networking Apps in the U.S. for 2018

The top social networking app in the U.S. for 2018 was also Facebook, with more than 41 million downloads. The next top app was Instagram, followed by Snapchat, TikTok, and Pinterest.

Store Intelligence users can see app revenue and app download estimates for the above apps in addition to historical performance metrics on the Sensor Tower platform.


Sensor Tower's platform is an enterprise-level offering. Interested in learning more?


Julia Chan

Written by: Julia Chan, Mobile Insights Analyst

Date: January 2019