AI Insights · Timothy · January 2026
Top 5 Consumer Finance Apps in Colombia Q4 2025
Explore the performance of the top consumer finance apps in Colombia during Q4 2025, highlighting download trends and active user metrics.
In the fourth quarter of 2025, the consumer finance app market in Colombia saw significant activity across the top applications on a unified platform. This analysis provides insights into the performance of these leading apps, with data sourced from Sensor Tower.
Nequi Colombia maintained a robust presence with weekly downloads starting at approximately 272K in early October, gradually declining to around 156K by the end of December. The app's weekly active users decreased slightly from 25.3M to 23.4M over the quarter.
Mi Bancolombia experienced a downward trend in weekly downloads, beginning at about 197K and dropping to just under 90K by late December. Active users fluctuated but ended the quarter relatively stable at around 9.9M.
Davivienda saw its weekly downloads peak at 97K in late November before falling to approximately 41K by the end of the year. The app's active users showed a slight increase mid-quarter, peaking at 5.5M, before ending at 4.7M.
Nu displayed varied download activity, with a high of 83K in October, tapering to 45K by December's close. Active users were consistent, with numbers hovering around 3.4M throughout the quarter.
Lastly, Banco de Bogotá began the quarter with 31K downloads, reaching a peak of 34K in late November, and closing at 23K. Active users increased slightly from 2.4M to 2.5M.
For more detailed insights and data, visit Sensor Tower's platform.
