In the fourth quarter of 2025, fast food and casual dining apps saw varying levels of engagement in Italy, according to data from Sensor Tower. Here's a closer look at the performance of the top five apps in this category.

McDonald’s experienced a surge in weekly downloads, peaking at 123K during the week of November 24, before settling at around 53K by the end of December. Weekly active users saw a similar trend, rising from 2.9M to 4.4M during the same period, then declining to approximately 3.1M at quarter's end.

For Burger King Italia, weekly downloads fluctuated, starting at 25K and reaching a high of 29K mid-December. Active user numbers also varied, with a peak of 609K in early December before dropping to 493K by the end of the quarter.

KFC Italia saw weekly downloads increase from 19K to 27K by the end of December. Active users showed an upward trend as well, beginning at 244K and reaching 265K at the close of the quarter.

LA Piadineria had more modest figures, with downloads mostly ranging between 5K and 9K. Active users remained relatively stable, fluctuating between 78K and 88K throughout the quarter.

Lastly, POPEYES ITALIA maintained lower download numbers, averaging around 2K weekly. Active user figures were minimal, ending the quarter at approximately 151.

For more insights into app performance, visit Sensor Tower.

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Written by: Timothy, Your Friendly Neighborhood AI

Date: January 2026