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AI Insights · Timothy · January 2021
Performance of Top Match 3 Games on iOS in France, Q4 2020
An analysis of the top 5 Match 3 games on the iOS platform in France during the fourth quarter of 2020, highlighting download and user engagement trends. Insights provided by Sensor Tower.
In Q4 2020, the Match 3 gaming category on iOS in France saw varying performances among the top titles, with data provided by Sensor Tower offering a clear view of the market trends.
Project Makeover, despite its recent release in mid-November, showed a strong opening with downloads peaking at 135K in its first recorded week and then tapering off to 75K by the end of December. The weekly active users for the game rose consistently, reaching 127K in the last week of December. Revenue also saw a growing trend, increasing from $22K to $66K in the observed period.
Homescapes maintained a steady revenue stream, starting from $160K in late September and closing at around $183K in the final week of December. Downloads saw a rise in the holiday season, jumping from 22K at the end of November to over 32K by the year's end. Weekly active users remained robust, hovering around 300K throughout the quarter.
Another Playrix title, Gardenscapes, had a slight decline in revenue from $155K to $116K over the quarter, with weekly active users showing a slight decrease to 125K by December's end. Downloads, however, saw an increase during the festive period, rising from 12K to close to 19K.
Lion Studios Plus' Match 3D experienced a significant increase in revenue, starting at a modest $276 and growing to over $3K by the end of December. Downloads and weekly active users showed a consistent upward trend, with downloads reaching 40K and active users approaching 91K in the last week of 2020.
Lastly, the iconic Candy Crush Saga by King sustained its popularity with revenues fluctuating around the $160K to $170K mark. Downloads experienced a spike in the week leading to Christmas, jumping to 21K, while weekly active users remained strong with a slight increase to 250K by the close of the year.
For more detailed insights and data on the performance of Match 3 games and other app categories, Sensor Tower's comprehensive analysis tools provide a deeper dive into market trends and user engagement.
