Q4 2020 U.S. iOS App Performance: Top Personal Finance Apps

In the fourth quarter of 2020, the personal finance category on the iOS platform witnessed significant activity among the top budgeting and planning applications in the United States. The performance insights, sourced from Sensor Tower, indicate trends in downloads, revenue, and active users for these applications.

Rocket Money - Bills & Budgets experienced a notable increase in weekly downloads, peaking at 95K in the final week of December. Its revenue also showed a significant upward trend, ending the quarter with a high of $91K. Weekly active users followed a similar trajectory, escalating to approximately 440K by the end of December.

Mint: Budget & Expense Manager, while showing a modest revenue trend, displayed consistent growth in downloads, concluding the quarter with over 37K downloads in the last week. Active users peaked in October at around 861K but saw a resurgence to nearly 796K active users by the year's end.

EveryDollar: Personal Budget revealed a steady revenue throughout the quarter, with a notable increase to $51K in the last week. Downloads saw a spike to 27K in the final week, and weekly active users grew to over 303K.

Cleo: Up to $250 Cash Advance, despite not generating revenue, showed fluctuations in downloads with a peak in mid-October at nearly 12K. The app's active users saw a gradual increase, finishing the quarter with over 125K active users.

Goodbudget Budget Planner had a modest revenue pattern, ending with $5.9K in the last week of December. Downloads for the app peaked in the final week at over 13K, and weekly active users saw a rise to approximately 24K.

For more detailed insights and data on these and other applications, Sensor Tower provides comprehensive analytics and performance metrics.