UK's Top Horror Games on Unified Platform: Q4 2020 Overview

As the year 2020 came to a close, the horror game genre continued to captivate players in the United Kingdom. Sensor Tower provides a comprehensive look at the top five horror games' performance on the unified platform during the fourth quarter. Here's how these spine-chilling titles fared in terms of downloads, revenue, and weekly active users.

Identity V saw a notable rise in weekly active users from 10K in late September to over 13K by the end of December. Downloads peaked in early November with 3.5K, while revenue surged to 47K USD in the first week of December.

Illumix, Inc.'s Five Nights at Freddy's AR experienced a substantial increase in weekly active users, reaching almost 24K in late November. Its downloads saw a high of 7.6K in early November, and revenue hit a peak of 15K USD mid-December.

Clickteam's original Five Nights at Freddy's maintained a steady number of weekly active users around 4K, with downloads spiking to over 1K in the last week of December. Revenue also saw an upturn during the holiday season, reaching 4.5K USD.

The quirky stealth-horror game Hello Neighbor by tinyBuild LLC reported a significant growth in weekly active users, from 34K in late September to over 53K at the end of December. The game also saw its highest downloads in late December with 14.5K, while revenue increased to 3.4K USD in the third week of December.

Lastly, Ultimate Custom Night, another title from Clickteam, displayed a steady number of downloads throughout the quarter, with a high of 972 in the third week of December. Weekly active users saw a modest rise, ending the quarter at just under 3K. Revenue for the game reached its peak at the end of the quarter with 2.8K USD.

For more insights into the performance of mobile games and apps, Sensor Tower offers detailed reports and analysis.